Summer school on management of creativity (3)
Talk at the Summer School on Management of Creativity in an Innovation Society, organised by Patrick Cohendet, Laurent Simon & Lucy Stojak.
“The Summer School on Management of Creativity offers an unparalleled two-week immersion in two creative capitals, Montreal and Barcelona. Courses, visits, conferences, meetings and creative experiences stud the program schedule. The intense pace promises constant discoveries, in a friendly atmosphere (more)
In this mini-workshop with hands-on exercises Yves Pigneur will introduce the latest Business Model Innovation and Lean Startup tools. Participants will learn the latest on how to design and test business models and value propositions with illustration in management of city areas. He will, in particular, get participants to apply the concepts and tools from his new book with Alex, “Value Proposition Design”.